Shannon Messenger recently wrote about keeping our characters’ motivations in mind, which reminds me that I’ve been wanting to post about my process for developing a new story. I’ll attempt to boil it down into something coherent, but keep in mind this is an organized, sterilized version of what’s honestly a pretty messy creative process. But hey, if it works, it works.
1. What If?
What if there’s a school for witches and wizards, and it’s part of a magical world hidden from view? What if you could extract dinosaur DNA from mosquitos embedded in amber? What if a spaceship broke down over South Africa and the government had to house the extraterrestrials?
My stories all start with this kind of broad, high-concept question. I love learning; I love reading about bizarre theories and scientific breakthroughs. I like pondering ideas about sociology and culture and the extreme possibilities thereof, and that’s what I think about when I’m taking a shower or walking my dog. I’ve been this way since I was a child– I learn something new, and then I extrapolate a wild “what if?” question anchored in an extreme situation.
These questions alone aren’t stories, of course. They’re ideas, and ideas are a dime a dozen. So what next?
2. Who and Where?
Where can I place the idea? What time period? In other words, what’s the milieu? Place, socio-cultural context, political climate. These considerations bring me directly to the most important aspect of the new story: The character. From the “what if?” question come more specific questions about individuals who would be affected by the “what if?” Specifically, people who would be affected so much that they’re compelled to act. Or something happens to them that compels them to act.
Notice that the character acts. Their predicament doesn’t just toss them around from situation to situation as they passively react to the story. They create the story. Their actions shape the events to come. They have motivations. What are they trying to achieve? In my stories, this relates directly to the “what if?”
3.Why, How, and So What?
At this point I have at least a rough sketch of a character, but in order to flesh out a coherent plot, I need to answer three primary questions: Why, How, and So What? Why does the character want to achieve X? Their motivation, in other words. How are they going to achieve X? And most important of all, what happens if they fail to achieve X? What are the stakes? Cultivating both inner and outer stakes is, in my opinion, crucial to creating a character people will care about. This will create inner and outer conflict, and that’s what keeps readers turning the page.
Keep in mind, this isn’t just for the main character. Sure, I start there, but what about the antagonist? They too need a Why, How, and So What. As do any side characters. That is, if I want my readers to believe the story and care about the outcome. I want to create tension, so the antagonist’s Why, How, and So What should be at odds with the protagonist’s.
Answering “how” is often the most time-consuming for me, because it’s not just a matter of, “Character goes here, finds this, and takes it to so-and-so.” Refining the “how” is a matter of crafting the entire plot, because there should be pitfalls and failures and setbacks in addition to successes on the character’s path to achieving their ultimate goal. The conflicts should illuminate the characters’ strengths and weaknesses and ultimately transform them.
4. Outline and Query
Yes, I’m an outliner. This doesn’t necessarily mean I have to outline every last plot point down to the finest detail, but it does mean that I like to know the beginning, middle, and end of my novel before I write the first words, and I want to know how my characters are going to maneuver through the story. I want to know what the conflicts will be and all the major twists and turns. If I know where I’m going, in other words, I’ll have a better idea of how to get there.
As for the querying part– no, I don’t actually query agents at this stage, rest assured. However, I do write a query. This helps me hone the primary conflict and make sure I’ve adequately answered those three questions I mentioned above– Why, How, and So What? If there are plot holes or weaknesses, I’ll identify them by writing a query.
5. Character Development and Worldbuilding
I do develop my characters and setting as I’m answering the above questions, but I also set aside time to specifically address details. I want both my characters and setting to come alive. In fact, in most of my stories, the setting is one of the main characters. The psychology, background, beliefs, and values of the characters are part of their motivation, part of that Why, How, and So What. The milieu contributes to this.
6. Write!
Now it’s time to piece it all together, to use language to craft a novel that breathes, moves, and grows.
What’s your creative process? Do you just sit down and wing it, or do you outline? Do you have specific questions you want to answer before you’re ready to go, or do you hit the ground running?


It’s always interesting to me to read about other authors’ writing processes. I don’t outline, but I will write a short summary of where I see the story going. Usually, I’ll get an idea first or the voice of a character or the two together, which is often the case, and then I’ll just start writing and figure the rest out as I go along.
Nice post! I like your use examples with each section, it’s fun to get into the heads of other writers. For me it’s always about the characters. My “what if” typically is about a change in a person, or a group of people. Then I try to world build a setting that would be interesting for those characters, usually picking a time period first. Am I strange? :)
My methods vary. Sometimes an idea will come to me while I’m driving. I will just keep going with the story in my head until I have a clear idea of how it will begin and end.
I do outline. I tend to forget easily, so If I don’t jot down my initial thoughts chances are I will never think of them in the same way again.
I love symbolism and have to incorporate it into my writing which means I have to research a lot of small things.
I don’t do anything in a particular order. One day I might research, write, outline and the next I might outline, write, research. My mind is scattered but my thoughts become organized through words.
Thanks for sharing your method! I like reading about how others attack the writing process.
I plan. When an idea grabs me (not quite your style of ‘what if’ but close), I sit and think about the logical conclusion of the idea. Sometimes a story is born from it, sometimes I can’t make it interesting.
I outline the entire thought process and poke it for holes. This is where another majority of ideas get scattered out or tucked away.
What I’m ultimately left with is promising enough to write at least a first draft. Then, if the ‘So what’ is still compelling, I’ll revise it. If not, I’ll try to find a better ‘So what’ and plug at it again.
Often, I don’t make it to the Write! step. But I will start with a neat outline and move onto ‘bubbles’. Reading it, asking myself those important questions and then scribbling everywhere as I answer them. It’s kind of sloppy!
I love learning more about your creative process!
I’m pantsing my first novel. Scene outlines in my head. I may need to come back and revisit this once I hit the inevitable brick wall…
My current WIP started off with a very broad “What If,” too, and then all these other little “what ifs” popped up along the way. It’s worked out so well, and I’ve found out that some of those “what ifs” need to be answered, and others are just the basis for the story.
And here we have another writer in the query-writing before/during the novel-writing camp. Good to know :) I agree that it should be done before or in the early stages of your novel, to help you figure out where you’re going.
Great post. I always find it fascinating to read about how different writers go through the same process in their own unique ways.
Love the break down. I pretty much always start with a broad what if concept as well, usually sparked by an image in my head. If I’m lucky, it actually goes somewhere.
the “how” part is usually my absolute favorite thing to come up with! Since I write fantasy, determining how the fantastic elements work is pretty much the highlight of my writing life!
My stories always begin with “what if” questions, too. I haven’t ever outlines before, but I’m going to try it with my next project for sure!
If I’m writing a novel, I’ll definitely outline. Usually broadly, then I’ll try to break it down by chapter. Usually one-page per chapter outlines is what I average. If it’s a short story, I don’t always need to outline because I can hold the outline in my head, it’s already there and by the time the outline is written, I could’ve just written the short story. Of course, it varies. I HAVE outlined short stories before, but not usually.
Everything else is very good to ask and keep in mind. I like the idea of writing a query to hone the idea, even if you don’t have an agent to query.
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What if? questions are my favorite. It’s why I like sci-fi and dystopias so much.
This is really similar to my own pre-writing process! Most of my ideas start with a ‘what if’ that leads to a full story and many more ‘what ifs’. Fantastic post!
Interesting seeing how your process works. Mine always starts with the *What if* question too.
Then it goes into the question of what kind of a character would be the most impacted by the *what if* premise. After I have the characters figured out, then its a question of what kind of setting would have the most impact in this premise…then I fine tune all three of these elements together.
I used to outline, the last two books though I went with the wind, and then outlined and finetuned after I had the first rough draft down. I felt the characters were more organic this way, and had more depth to them.